Digital Defiant Studios

Published: 2010-12-05 00:00:00 -0800

Goodwin Labs

Goodwin Labs specializes in cocoa and ruby development. The logo was for application development so I used a gear icon as the primary driver.


The initial logo designs and variations. I used the gear in various examples before finally settling on a version that used a G combination.


I also skewed it slightly to add some perspective and give it more character.


Along with the logo I also created a very basic styleguide to be used for vendors.